Planting & Cultivation

Great products require great peppers, and there’s nothing in the desert hotter than Pepper Acres. To control the quality and consistency of our habanero peppers, we raise our peppers on land adjacent to the plant.

The Arizona desert provides the perfect climate to grow the world’s hottest peppers, the Red Savina Habanero. In about 6 months, these little hotties will provide the common ingredient found in almost all the products in the Ass Kickin’ line.

History

After college, Jeff Jacobs, Owner of Southwest Specialty Foods, developed his first line of products. The Señor Jakes BBQ Sauces. But, had little success marketing to the major food chains. With a bit of luck and a whole lot of heat, he discovered the specialty foods market.He began creating what is currently over 200 specialty products now sold worldwide.

Product Development

Since 1986, Jeff Jacobs, owner of Southwest Specialty Foods, has been perfecting his line of products. With over 200 products, you know there’s much time spent in the kitchen.

Each recipe begins with a custom spice mix. Then we select the peppers to give the product the right amount of heat, and we continue to taste and adjust the recipe until it’s just right.

Manufacturing

Over 200 products are manufactured at this facility–from sauces to seasonings to snacks! The wet line produces over 100 salsas, hot sauces, and cooking sauces. Each product has its recipe and contains its special dose of those little guys growing outside.

The snack line produces some of the hottest things ever you will nibble on at the movies–all made fresh right here and packaged up fast for the trip to your front door. And no backyard barbecue would be complete without some serious heat from one of our special seasonings to help you spice up any old meal!

Packaging

Southwest Specialty Foods is as well known for its innovative packaging for our hot products. From the unique designs and slogans to our creative use of shapes and packaging, Ass Kickin’ products jump off the shelf.

Gift Shop

Finally, the best part of our plant–the Ass Kickin’ Gift Shop! This place is like the Wonkaland of hot. People come from all around to sample the many products and find unique souvenirs.

Come hungry and taste the newest creations from Jeff and his team. With over 200 products and others growing, you’re sure to find something to fit almost any taste.

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